Webinar Q & A is as Good as the Presentation

Everyone month, The TechByte offers a free webinar to our database. Why? It hones our skills, allows us to interview people with new products, and makes us stay up to date on this ever changing world of tech.

Recently we did a series of webinar on Working with Buyer and a Tablet and Working with Sellers and a Tablet and at the end we did some crowdsourcing with the group. We aksed them to share some of the apps they just can’t live without.

Here is the list of apps that we presented during the presentation, you can download it here.

But here is a great list of tools that I think you will also enjoy.

Someone asked about what software people use to print from their tablet.

Vickie Stanton offered Print Jinni

David Fauquier offerecd printcentral pro and Kendrick Chiles  and Melinda Gerrara offered Print N Share.

What apps do you use for measuring a house?

Diane Cameron offered DaVinci that she says is excellent. Bernie  Timms offered MagicPlan as another solution. using the camera on your tablet you can take pictures with all of these apps and they turn the photos into a pretty impressive floor plan.

How to Get Coached by the Tech Byte

Who is The Agent of Tomorrow? – Inman Connect 2012

A great overview of today’s agent and who they are . . . what they want, how they work. The video says it all.

 

2012 Online Marketing Plan – Do you have one?

Creating an online marketing planThe New Year brings opportunity. You have a new business plan and goal,  and hopefully a new marketing plan that includes new technology to help your business. Here are some of the tools that stood the test the year and now are part of our marketing plan.  So here it goes:

SEO:

  • Review your On-Page Optimization and make sure it’s all complete – a free tool to try is www.websitegrader.com
  • Think about keywords that you need to have exposure on. Use Google keyword tracker to find other terms you may not of thought of.
  • Have a content strategy in place – through blog posts, articles and text that needs to be on your site

Site:

General Marketing:

  • Review follow up emails – when someone contacts you are you sending a message that will help engage them as clients?
  • Google analytics  - are installed and configured?
  • Check site for broken links (and fix them!)
  • Update photos and content – throw out old content.
  • Plan to review web stats regularly

 

Blog:

  • Create a plan to post regularly, check out this post we did on this
  • Check to see if your plugins are updated and you have some that help with SEO.
  • Don’t forget to use Keywords/Tagging/Categorizing on posts

Facebook:

  • What are your goals – put them in writing
    • What type of followers do you want
    • Create buzz
  • Set up a strong personal profile
  • Set up Fan Page with custom look. Make sure you have a special tabe that offers them something when theclick
  • Make sure your FB badge is placed on your website
  • Include your FB Page info in your email signature. (Try Wisestamp)
  • Create an action plan to:
    • Network and engage friends/fans
    • Increase Fans and promote page
    • Keep content updated

LinkedIn:

  • Make sure your profile is set up and complete
  • Request endorsements
  • Participate in Questions and discussions
  • Connect your profile to your other social media accounts

Twitter:

  • Make sure your custom background done and compelling
  • What are your goals – put them in writing
    • What type of followers do you want
    • Create buzz
  • Montior your tweets to see if your getting reactions. I use Hootsuite (paid version) to monitor retweets of my posts.

Other social media sites:

  • Find other relevant industry social media sites
    • Google Plus
    • Youtube
    • Yelp and Google Places
    • Flickr
    • Trulia, Zillow
    • Other?
  • Create your profile and create action plan to participate

Video

  • Consider a video strategy for 2012
  • Create a list of videos you need to create
  • Hire or put a plan to learn how to,  in place

This is just the beginning. Remember if you need help with this, find out about  our coaching programs at The Tech Byte.

An EPro “Live” is Coming to your Town

Are you interested in updating or becoming an ePro®?

Day One of the two day e-Pro® certification program is now taught live in the classroom and is being scheduled all over the country. For a list of classes scheduled, please visit our calendar by clicking here and the ePro® calendar that NAR monitors by clicking here:

I am excited to tell you the live class received rave reviews at the NAR Conference in New Orleans.  As you know my company has rewritten the new course (Social Media Marketing Institute) and covers recent technology updates that have dramatically impacted the real estate industry.

To obtain the full ePro® Certification you must then take Day two online. The cost is $149 and you have up to year to complete it. This allows you to pause, practice, research and then come back to the course to continue on at your own pace. After you become an e-PRO®, you may continue to enjoy e-PRO® benefits with no annual dues or re-certification fees, no matter when you receive your certificate. You will also gain access to the new e-PRO® logo and marketing materials.

Completion of the 2-day e-PRO® certification counts toward the following NAR credentials:

  • Elective credit for the ABR®, CIPS and CRS designations
  • Elective credit for the RSPS certification

If you would like to bring the ePro® to your association or company contact us at 860-325-0101 or email me at amy@socialmediamarketinginstitute.com

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